Managed Services

VPT can manage an advertiser’s affiliate program – combining the advertiser’s goals, network’s data, and VPT’s data to find opportunities and solve problems.VPT’s affiliate management service begins with affiliate profiling. Through our automation, we have significant information about affiliates’ marketing tactics, including which affiliates place links on which sites – and which use sensitive or prohibited methods. With our information about affiliate profiles, advertisers don’t have to take affiliates’ word for it, as to marketing methods. Instead, advertisers can check what we have actually observed.

VPT also cross-checks an affiliate’s performance against historic data to set benchmarks and evaluate trends. Deviation from these benchmarks and trends can indicate misconduct, which VPT then investigates using other methods including its direct-observation automation.

Affiliate Profiling

Affiliate Profiling

Get to know your affiliates when they join the network, understand who they are, their promotional methods, their traffic sources and their marketing performance. This will help in detecting frauds, identifying gaps & building strong relationships with the genuine publishers.

Data & Analytical Monitoring

Monitor the historical data to set benchmarks & establish trends. Deviation from these benchmark & trends is a trigger & this gap analysis helps in identifying underlying frauds.

Data & Analytical Monitoring

VPT Advanced Ad-Injector Analysis

Automated monitoring using VPT tools helps to monitor the traffic, which other wise appears genuine. VPT’s advanced unique Ad-Injector analysis, uses the adware traffic generated by adware browser extensions, windows executables & Mac Dmg. The monitoring is done to identify price comparisons, Url hijacking, cookie stuffing, cookie hijacking, pop-up ads & click jacking promotions. You can protect your brand reputation, advertising budgets and customer experience with our automated monitoring services and solutions.

OUR BENEFITS

Secure your Affiliate Program with us!

A Comprehensive Solution.

VPT secures affiliate programs from all kinds of affiliate violations, and protects your brand’s reputation by monitoring your digital advertising channels using brand compliance monitoring tools.Our team of technology enthusiasts excels in understanding your business needs and integrating our specialized automated solutions for protecting your affiliate network from frauds, consistently recovering your lost marketing revenue.

Direct-Observation Caught-In-The-Act Proof

When we say a particular marketing partner committed a particular violation, we bring the proof – usually video and network logs. This is the best evidence of what really happened.

The Web, At Scale

Thousands of marketing partners and affiliates. Millions of websites. Who-knows-how-many adware programs and browser plugins. Advertisers don’t have the resources or incentives to examine this complexity on their own. But by building appropriate automation, and sharing these resources across advertisers, we get the job done – efficiently and cost-effectively.

Tracking and Follow-Through

We report our findings in a modern, organized dashboard, so it’s easy to keep track of what we found. For advertisers that want our help taking action – communicating with partners, or removing rogue partners from their program – we can do that too.

Your ROI is Our Bottom Line

We get it. Online advertising is expensive, unaccountable, and, too often, difficult to measure. We can help. When an advertiser excludes the violations we uncover, advertising costs drop – and sales usually stay the same. Our benefits drop straight to your bottom line.
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Discuss Your Brand Protection Needs

VPT helps clients keep their affiliate programs. Every dollar paid to fraudsters is a dollar less for legitimate affiliates that drive genuine and incremental value. Let us help you focus your spend on the affiliates that matter!